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Advertising Information

Submit Your Advertisement

Reach nearly 5,000 professional social workers in Michigan by advertising with NASW-Michigan! The Michigan Chapter provides distinct opportunities for fiscal partners to provide their pertinent information to our members, using our traditional methods of communications. Per National NASW standards, the Michigan Chapter does NOT sell member email lists for any purpose.

We offer email blast opportunities twice per month, social media sponsored posts, mailing list/label rental opportunities, and organizational partnerships. All advertisements must be submitted a minimum of two weeks in advance. If you have further questions or do not see what you are looking for, we are happy to chat with you! Please contact us to discuss further at klewis.naswmi@socialworkers.org.


Job Postings

Employment postings for social work related jobs are run through NASW-MI's online Career Center. Click here for up-to-date pricing options creating your own job postings .


Sponsored Social Media Posts

Includes (1) 1800px-by-1800px image, (1) caption text up to 280 characters, and (1) link. Reach our followers on Facebook (13,000+) and Instagram (1,800+) to promote your event, services, job opening, and more. Sponsored social media posts cost $150 per post.

Your ad content will be shared to our Facebook and Instagram platforms during the week of your choosing during a high engagement weekday and time. We cannot guarantee a specific date/time. NASW-Michigan allows up to 2 social media advertisements per week, but posts are limited to 1 per organization/week. If the week you select is already full, we will share your ad content on the nearest available date.

See an Example | Submit Your Advertisement


Email Blasts

The second and fourth Friday of each month an email (circulation ~5,000) is sent out to the NASW-Michigan membership providing a unique opportunity to highlight your services, event, or job posting to nearly 5,000 professional social workers. Includes (1) 525px-by-400px image, (1) caption text up to 400 characters, (1) hyperlink, and (1) brand logo inclusion. Each email blast may contain up to 4 different advertisements. Ads will be ordered by the date the advertisement was received. Ads cost $150 per email blast.

See an Example | Submit Your Advertisement


Mailing List / Label Rental

This mailing list contains approximately 5,000 names of NASW-Michigan members who live or work throughout the state of Michigan. We offer two options: you can either (1) receive physical copies of the Mailing Labels sent directly to you (printed label sheets), or (2) we can send the Mailing Labels file directly to your printer of choice (only one print is permitted). A one-time use of our physical mailing list costs $300 for electronic delivery or $350 for delivery of physical mailing labels.

NASW-Michigan only provides its mailing list for materials that are either continuing education or for professional development related. E-mail addresses for members are not available.

Order the Mailing List / Label Rental


Organizational Partnerships

NASW-MI offers our community and professional partners a unique opportunity to assist in the advancement of the social work profession throughout the state. There are three different tiers of organizational sponsorships through NASW-MI, each with their own costs and benefits. See below for details regarding our different tiers of sponsorships.

Option 1: MOVERS

Cost

  • $1,500 - 1 year
  • $2,500 - 2 years

Advertising Benefits

  • Rotating banner ad on the NASW-MI website homepage
  • Two (x2) E-Blasts per year to market events, services, and career openings to all NASW-MI members
  • Two (x2) sponsored social media posts per year via the NASW-MI Instagram and Facebook accounts
  • Unlimited number of job postings to the NASW-MI Career Center

Option 2: SHAKERS

Cost

  • $3,500 - 1 year
  • $6,000 - 2 years

Membership Benefits

  • One (x1) 1-year individual membership to NASW per year

Advertising Benefits

  • Rotating banner ad on the NASW-MI website homepage
  • Two (x2) E-Blasts per year to market events, services, and career openings to all NASW-MI members
  • Three (x3) sponsored social media posts per year via the NASW-MI Instagram and Facebook accounts
  • Unlimited number of job postings to the NASW-MI Career Center

Event Benefits

  • One (x1) Conference Sponsorship per year, which includes the following for an NASW-MI event of your choice:
    • Promotion and recognition of your organization at the event
    • One (x1) 1/4-page advertisement in the event program (if applicable)
    • One (x1) exhibit booth for your organization at the event
    • One (x1) individual registration fee

Option 3: DIFFERENCE MAKERS

Cost

  • $7,000 - 1 year
  • $12,000 - 2 years

Membership Benefits

Advertising Benefits

  • Rotating banner ad on the NASW-MI website homepage
  • Four (x4) E-Blasts per year to market events, services, and career openings to all NASW-MI members
  • Four (x4) sponsored social media posts per year via the NASW-MI Instagram and Facebook accounts
  • One (x1) use of the NASW-MI member physical mailing list per year (~5,000 NASW-MI members)
  • Unlimited number of job postings to the NASW-MI Career Center

Event Benefits

  • One (x1) LEAD Sponsorship per year, which includes the following for NASW-MI's annual LEAD conference:
    • Promotion and recognition of your organization at the event
    • One (x1) exhibit booth for your organization at the event
    • One (x1) student registration fee
    • One (x1) individual registration fee
  • One (x1) Conference Sponsorship per year, which includes the following for an NASW-MI event of your choice:
    • Promotion and recognition of your organization at the event
    • One (x1) 1/4-page advertisement in the event program (if applicable)
    • One (x1) exhibit booth for your organization at the event
    • One (x1) individual registration fee

Order an Organizational Partnership


Exhibitor & Event Sponsorship Opportunities

Event-specific exhibiting opportunities are available throughout the year. To learn more, please contact Danielle Haskin at dhaskin.naswmi@socialworkers.org.


NASW-Michigan Advertising Guidelines & Policies

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